August 17 - 19, 2026
Austin Marriott Downtown, Austin, TX
Cora Hall brings over two decades of insurance industry expertise to her role as Marketing Strategy Lead and Assistant Vice President for Travelers Business Insurance. She is responsible for comprehensive marketing initiatives across twelve business units spanning Commercial Accounts Group, National Accounts Group, and National Property, driving measurable business growth through strategic market positioning and innovative campaign development.
In her current role, Cora manages a high-performing team that creates impactful sales enablement content, proprietary thought leadership, and cutting-edge event strategies. Prior to joining Travelers, Cora spent 15 years with some of the nation's largest individual and group life and disability insurers, where she honed her expertise in sales enablement, market research, audience segmentation, and strategic campaign execution. This extensive background provides her with unique cross-industry insights that enhance her strategic approach to commercial insurance marketing and strengthen business objectives across the organization.
In a world where companies are competing around the clock for people’s attention, engaging content remains a critical differentiator in bringing leads into your sales funnel. In order to better engage customers, carriers must focus on content quality, relevancy, and timing, as well as making your benefits clear compared to competitors.
Join this panel as top marketing leaders cover such points as:
Check out the incredible speaker line-up to see who will be joining Cora.
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