Majd Maksad

Majd Maksad

Co-Founder & CEO TruAgents
Majd Maksad

Majd Maksad is CEO and Co-Founder of TruAgents. He has worked across banking, consumer finance, and insurance for two decades, focused on a consistent problem: getting people to engage and take action. He previously led digital marketing analytics at Citi and co-founded Status Money, a platform that used behavioral psychology to help 1.3 million Americans better manage their finances. Today, his company enables insurers and regulated enterprises to drive double digit increases in engagement and revenue through AI-powered email, SMS, and phone communications.

Elevating And Personalizing The Customer Experience

2:20 PM Client Case Study: The Future of Insurance: What to Prioritize Now, Next, and Later

The future of insurance won't be defined by the companies experimenting with the most AI, it will be defined by those that prioritize the highest-return opportunities and move them into production first. In this presentation, TruAgents CEO Majd Maksad shares a practical framework for identifying where AI creates the fastest measurable value, why customer engagement is emerging as insurance's greatest near-term opportunity, and how today's wins can fund tomorrow's transformation.

Join this session for effective strategies on:

  • Where should you focus AI and digital transformation investments for the greatest business impact and fastest path to value?
  • What's a practical framework for prioritizing insurance innovation across customer engagement, operations, distribution, underwriting, and claims?
  • How will the industry's next leaders be defined not by pilots and experimentation, but by production-scale adoption that delivers measurable business outcomes?

Check out the incredible speaker line-up to see who will be joining Majd.

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