August 18 - 20, 2025
Austin Marriott Downtown, Austin, TX
At VDX.tv, we enhance the impact of TV advertising by seamlessly extending it across household members' personal digital devices. When a brand’s ad airs on a home TV, we follow up by delivering the same video ad to smartphones, laptops, and tablets within the household. These interactive digital ads provide additional, dynamic content - such as product details, nearby locations, or exclusive offers - creating a more engaging customer experience.
By leveraging audience technology, we ensure that TV ads reach the most relevant households for each brand. When audiences see the same ad across multiple screens, it reinforces brand recognition, trust and consideration. Moreover, because household members significantly influence each other’s buying decisions, our approach helps brands drive stronger outcomes by engaging multiple people within the home.
Our solutions are designed to address the unique marketing challenges of the insurance industry. By bridging TV and digital advertising, VDX.tv delivers smarter, more effective campaigns that drive real business results.